Insights - 
Case Studies

Numbers put into Words

Case Study

Exploring the German Market for VR Headsets

Amid Germany's stringent privacy laws, we delved deep into the VR market for our client, uncovering insights that shaped their strategic roadmap in a unique regulatory landscape.

Read More
Case Study

Uncovering the Ad Power of Reels on Instagram and Facebook for Meta

Our client, Meta wanted to understand what sets Facebook and Instagram Reels apart from its competitors in the short-form videos (SFVs) landscape.

Read More
Case Study

Looking into the Future: A Simulator Predicting the Influence of Brand Drivers

A multi-national client from the financial service industry came to us looking for a way to better predict brand drivers that were worth investing in.

Read More
Case Study

Understanding Decisions for Cross-Border P2P Payments

A client from the financial services industry wanted us to determine the ideal price model for transnational peer-to-peer money transactions.

Read More
Case Study

Designing a Custom Brand Equity Model for Visa

Our client Visa was looking to replace their black-box proprietary brand equity model with a strong metric that works as leading indicator for the company.

Read More
Case Study

Local Shopping in the Mobile Era: New Types of Business Marketers and Shoppers

A social media client wanted to understand the challenges local business owners face when they begin using online marketing tools to promote their local shops.

Read More