Insights

New Thoughts & Perspectives

Blog Post

Company Outing 2019

For two days of team building and group activities, we left Berlin, just to admire another beautiful big city: Hamburg!

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Blog Post

Webinar on the Future of Name and Concept Testing

Get a glimpse of the future of name and concept testing during our upcoming webinars on marktforschung.de (June 13th) and NewMR (June 20th).

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Blog Post

New directions for open-end analysis

Read our newest article on using Text Analytics for open-end analysis on Research World.

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Blog Post

Segmentation Pitfalls

A segmentation is one of the most essential market research exercises.

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Blog Post

Collaboration is the Name of the Game

What makes for good collaboration? What for bad? And do employees and companies share the same views on the topic?

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Blog Post

Factworks’ 2018 at a Glance

2018 rushed by so quickly. With the first weeks of 2019 keeping us busy already, we haven't actually taken the time to appreciate and review what happened last year. Yet.

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Blog Post

Join us in London at The Quirk’s Event 2019

It is a new year which also means it is time for us to visit new events. And the first one on our list is The Quirk’s Event London.

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